Baits & Additives Reef Runner

Load up your tackle box with this unique deep diving rattling minnow stick bait. Features incredible action, unlike your traditional side-to-side action, the Reef Stalker Jr has an erratic and confused action that triggers all gamefish to strike injured-looking prey. This wild hunting action is sure to turn heads during walleye competitions and recreational walleye trolling.

Load up your tackle box with this one of a kind rattling shad style bait. Aggressive action, rock hard finishes and the deepest diving in its class enable this lure to hunt down the big ones! The Ripshad 44 Mag can be trolled to depths of up to 30', cast and retrieve to 12 feet. Original Reef Runner design curve with an added tail kick make for an impressive, true running, variable speed and multi species lure.

Load up your tackle box with this unique deep diving rattling minnow stick bait. Features incredible action, unlike your traditional side-to-side action, the Reef Stalker Jr has an erratic and confused action that triggers all gamefish to strike injured-looking prey. This wild hunting action is sure to turn heads during walleye competitions and recreational walleye trolling.

The 800 Series Deep Diver is a deep diving 4" rattling minnow bait designed to dive quickly with a wobble gamefish can't resist. It's "kicking" action hunts down the big ones while the body creates a perfect image for even finicky fish.

Our newest bait, the Reef Stalker is the loudest and most technologically designed lure Reef Runner has ever made. Scott Stecher, part of our Acme Design Team, created this lure with a unique "rail & rattle" multiple rattle sound chamber. Our proven true running bill, curved back, and rise in the bell to tail section make this a must-have lure for putting huge numbers of monster fish in your boat. Look for the new Reef Stalker in many of our tried-and-true colors plus a host of new authentic industry leading color schemes.

The 800 Series Deep Diver is a deep diving 4" rattling minnow bait designed to dive quickly with a wobble gamefish can't resist. It's "kicking" action hunts down the big ones while the body creates a perfect image for even finicky fish.

Our newest bait, the Reef Stalker is the loudest and most technologically designed lure Reef Runner has ever made. Scott Stecher, part of our Acme Design Team, created this lure with a unique "rail & rattle" multiple rattle sound chamber. Our proven true running bill, curved back, and rise in the bell to tail section make this a must-have lure for putting huge numbers of monster fish in your boat. Look for the new Reef Stalker in many of our tried-and-true colors plus a host of new authentic industry leading color schemes.

The Reef Runner Ripshad is a versatile, hard-bodied fishing lure designed to attract all types of game fish. It features a slim, minnow-like profile with a deep-diving lip that allows it to reach depths of up to 16 feet (200) or 18 ft (400). The Ripshad Series has the "Google eye" patented "Glass Rattle" Shockwave System" added to each lure which adds another attraction to the already enticing, uniquely-designed shad profile-style bait. With its realistic design and durable construction, the Reef Runner Ripshad is an excellent choice for anglers looking to increase their catch rate.

Load up your tackle box with this unique deep diving rattling minnow stick bait. Features incredible action, unlike your traditional side-to-side action, the Reef Stalker Jr has an erratic and confused action that triggers all gamefish to strike injured-looking prey. This wild hunting action is sure to turn heads during walleye competitions and recreational walleye trolling.

The 800 Series Deep Diver is a deep diving 4" rattling minnow bait designed to dive quickly with a wobble gamefish can't resist. It's "kicking" action hunts down the big ones while the body creates a perfect image for even finicky fish.

The Reef Runner Flash Shad is a versatile and realistic baitfish imitation lure designed for targeting a variety of predatory fish species. It has mirrored squares along the body of the lure that create flashes of light as it moves through the water. The Flash Shad also has a tight wobbling action that closely resembles the swimming motion of a fleeing minnow, making it irresistible to gamefish.

The Reef Runner Ripshad is a versatile, hard-bodied fishing lure designed to attract all types of game fish. It features a slim, minnow-like profile with a deep-diving lip that allows it to reach depths of up to 16 feet (200) or 18 ft (400). The Ripshad Series has the "Google eye" patented "Glass Rattle" Shockwave System" added to each lure which adds another attraction to the already enticing, uniquely-designed shad profile-style bait. With its realistic design and durable construction, the Reef Runner Ripshad is an excellent choice for anglers looking to increase their catch rate.

Load up your tackle box with this unique deep diving rattling minnow stick bait. Features incredible action, unlike your traditional side-to-side action, the Reef Stalker Jr has an erratic and confused action that triggers all gamefish to strike injured-looking prey. This wild hunting action is sure to turn heads during walleye competitions and recreational walleye trolling.

The Reef Runner Ripshad is a versatile, hard-bodied fishing lure designed to attract all types of game fish. It features a slim, minnow-like profile with a deep-diving lip that allows it to reach depths of up to 16 feet (200) or 18 ft (400). The Ripshad Series has the "Google eye" patented "Glass Rattle" Shockwave System" added to each lure which adds another attraction to the already enticing, uniquely-designed shad profile-style bait. With its realistic design and durable construction, the Reef Runner Ripshad is an excellent choice for anglers looking to increase their catch rate.

The 800 Series Deep Diver is a deep diving 4" rattling minnow bait designed to dive quickly with a wobble gamefish can't resist. It's "kicking" action hunts down the big ones while the body creates a perfect image for even finicky fish.

Load up your tackle box with this unique deep diving rattling minnow stick bait. Features incredible action, unlike your traditional side-to-side action, the Reef Stalker Jr has an erratic and confused action that triggers all gamefish to strike injured-looking prey. This wild hunting action is sure to turn heads during walleye competitions and recreational walleye trolling.

The Reef Runner Ripshad is a versatile, hard-bodied fishing lure designed to attract all types of game fish. It features a slim, minnow-like profile with a deep-diving lip that allows it to reach depths of up to 16 feet (200) or 18 ft (400). The Ripshad Series has the "Google eye" patented "Glass Rattle" Shockwave System" added to each lure which adds another attraction to the already enticing, uniquely-designed shad profile-style bait. With its realistic design and durable construction, the Reef Runner Ripshad is an excellent choice for anglers looking to increase their catch rate.

Our newest bait, the Reef Stalker is the loudest and most technologically designed lure Reef Runner has ever made. Scott Stecher, part of our Acme Design Team, created this lure with a unique "rail & rattle" multiple rattle sound chamber. Our proven true running bill, curved back, and rise in the bell to tail section make this a must-have lure for putting huge numbers of monster fish in your boat. Look for the new Reef Stalker in many of our tried-and-true colors plus a host of new authentic industry leading color schemes.

The 800 Series Deep Diver is a deep diving 4" rattling minnow bait designed to dive quickly with a wobble gamefish can't resist. It's "kicking" action hunts down the big ones while the body creates a perfect image for even finicky fish.

Our newest bait, the Reef Stalker is the loudest and most technologically designed lure Reef Runner has ever made. Scott Stecher, part of our Acme Design Team, created this lure with a unique "rail & rattle" multiple rattle sound chamber. Our proven true running bill, curved back, and rise in the bell to tail section make this a must-have lure for putting huge numbers of monster fish in your boat. Look for the new Reef Stalker in many of our tried-and-true colors plus a host of new authentic industry leading color schemes.

Load up your tackle box with this unique deep diving rattling minnow stick bait. Features incredible action, unlike your traditional side-to-side action, the Reef Stalker Jr has an erratic and confused action that triggers all gamefish to strike injured-looking prey. This wild hunting action is sure to turn heads during walleye competitions and recreational walleye trolling.

The Reef Runner Ripshad is a versatile, hard-bodied fishing lure designed to attract all types of game fish. It features a slim, minnow-like profile with a deep-diving lip that allows it to reach depths of up to 16 feet (200) or 18 ft (400). The Ripshad Series has the "Google eye" patented "Glass Rattle" Shockwave System" added to each lure which adds another attraction to the already enticing, uniquely-designed shad profile-style bait. With its realistic design and durable construction, the Reef Runner Ripshad is an excellent choice for anglers looking to increase their catch rate.

The 800 Series Deep Diver is a deep diving 4" rattling minnow bait designed to dive quickly with a wobble gamefish can't resist. It's "kicking" action hunts down the big ones while the body creates a perfect image for even finicky fish.

Load up your tackle box with this unique deep diving rattling minnow stick bait. Features incredible action, unlike your traditional side-to-side action, the Reef Stalker Jr has an erratic and confused action that triggers all gamefish to strike injured-looking prey. This wild hunting action is sure to turn heads during walleye competitions and recreational walleye trolling.