Mascaras ELF

Achieve glossy, shiny, healthy-looking lashes and brows with e.l.f. Clear Brow & Lash Mascara. Infused with long wearing conditioning agents, flawless lashes and brows have never been easier! Includes dual-sided wet gloss lash & brow clear mascara Beauty Tip: After applying brow color, brush the clear gel through eyebrows for the best-groomed look. Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.

Get maximum curl and unbeatable lift with e.l.f. Cosmetics Lash ‘N Roll Mascara—no lash curler necessary. This ultimate curling mascara features a curved and double-sided silicone brush to give you your most lifted lashes ever. The shorter bristles hold onto formula while the longer bristles separate, lift, and evenly coat each lash. The long-lasting formula is smudge- and flake-resistant to lock curl in place and keep lashes up, up, up. Why you'll love it: • Gives your lashes maximum curl and lift • Double-sided and curved silicone brush works to separate, lift, and curl each lash • Smudge- and flake-resistant formula • Vegan and cruelty-free Shade Descriptions: • Black • Pitch Black (a deeper,…

Volume that hits all the high notes! The formula of e.l.f. Cosmetics Lash It Loud Volumizing Mascara has intensely rich pigments that easily coats lashes for a bigger and bolder look. The sleek flexible wand hugs every single lash with both vertical and horizontal bristles to amplify, define & add dimension. Why e.l.f. loves: • Achieve mega volume lashes instantly • Volumizing mascara is formulated with intensely rich pigments for bolder than ever lashes • Flexible, silicone brush grips lashes from root to tip for insane volume All e.l.f. products are free from phthalates, parabens, nonylphenol ethoxylates, triclosan, triclocarban, and hydroquinone. All skincare is also free from sulfates. Proud…

Get maximum curl and unbeatable lift with e.l.f. Cosmetics Lash ‘N Roll Mascara—no lash curler necessary. This ultimate curling mascara features a curved and double-sided silicone brush to give you your most lifted lashes ever. The shorter bristles hold onto formula while the longer bristles separate, lift, and evenly coat each lash. The long-lasting formula is smudge- and flake-resistant to lock curl in place and keep lashes up, up, up. Why you'll love it: • Gives your lashes maximum curl and lift • Double-sided and curved silicone brush works to separate, lift, and curl each lash • Smudge- and flake-resistant formula • Vegan and cruelty-free Shade Descriptions: • Black • Pitch Black (a deeper,…

Get maximum curl and unbeatable lift with e.l.f. Cosmetics Lash ‘N Roll Mascara—no lash curler necessary. This ultimate curling mascara features a curved and double-sided silicone brush to give you your most lifted lashes ever. The shorter bristles hold onto formula while the longer bristles separate, lift, and evenly coat each lash. The long-lasting formula is smudge- and flake-resistant to lock curl in place and keep lashes up, up, up. Why you'll love it: • Gives your lashes maximum curl and lift • Double-sided and curved silicone brush works to separate, lift, and curl each lash • Smudge- and flake-resistant formula • Vegan and cruelty-free Shade Descriptions: • Black • Pitch Black (a deeper,…

Get lash extension hype in one swipe with e.l.f. Cosmetics’ Lash XTNDR Mascara. This lengthening mascara uses lightweight tubing technology to wrap each eyelash and visibly extend the look of lashes beyond their natural length. The tapered silicone brush grips and separates each lash for instant drama. Clump-, flake-, and smudge-resistant, the buildable formula is enriched with jojoba seed oil to nourish and condition your lashes. Why you'll love it: • Long-lasting, lengthening mascara that creates the look of lash extensions • Tubing technology wraps lashes in lightweight tubes for buildable length • Flexible, tapered silicone brush grips and separates each lash • Clump-, flake-, and smudge…

Get lash extension hype in one swipe with e.l.f. Cosmetics’ Lash XTNDR Mascara. This lengthening mascara uses lightweight tubing technology to wrap each eyelash and visibly extend the look of lashes beyond their natural length. The tapered silicone brush grips and separates each lash for instant drama. Clump-, flake-, and smudge-resistant, the buildable formula is enriched with jojoba seed oil to nourish and condition your lashes. Why you'll love it: • Long-lasting, lengthening mascara that creates the look of lash extensions • Tubing technology wraps lashes in lightweight tubes for buildable length • Flexible, tapered silicone brush grips and separates each lash • Clump-, flake-, and smudge…

Get lash extension hype in one swipe with e.l.f. Cosmetics’ Lash XTNDR Mascara. This lengthening mascara uses lightweight tubing technology to wrap each eyelash and visibly extend the look of lashes beyond their natural length. The tapered silicone brush grips and separates each lash for instant drama. Clump-, flake-, and smudge-resistant, the buildable formula is enriched with jojoba seed oil to nourish and condition your lashes. Why you'll love it: • Long-lasting, lengthening mascara that creates the look of lash extensions • Tubing technology wraps lashes in lightweight tubes for buildable length • Flexible, tapered silicone brush grips and separates each lash • Clump-, flake-, and smudge…

Your lashes are Incredi-Curl! Get big, bold curl and volume with e.l.f. Cosmetics Incredi-Curl Mascara, a buildable volumizing and curling mascara that grips lashes for mega curl and long-lasting looks. The curved, dense bristle brush catches each lash to curl, volumize, lift and set for major drama and an eye-opening effect. The formula is smudge-, flake- and transfer-resistant for all-day wear. Why you’ll love it: • Buildable formula grips each lash for lasting curl & extreme volume • Curved, double-sided bristle brush volumizes, lifts & sets curls • Smudge-, flake- and transfer-resistant formula Claims: • 102% improvement in curl* • 88% saw bigger & bolder lashes** *in an instrumental test ** in a…

Your lashes are Incredi-Curl! Get big, bold curl and volume with e.l.f. Cosmetics Incredi-Curl Mascara, a buildable volumizing and curling mascara that grips lashes for mega curl and long-lasting looks. The curved, dense bristle brush catches each lash to curl, volumize, lift and set for major drama and an eye-opening effect. The formula is smudge-, flake- and transfer-resistant for all-day wear. Why you’ll love it: • Buildable formula grips each lash for lasting curl & extreme volume • Curved, double-sided bristle brush volumizes, lifts & sets curls • Smudge-, flake- and transfer-resistant formula Claims: • 102% improvement in curl* • 88% saw bigger & bolder lashes** *in an instrumental test ** in a…

Your lashes are Incredi-Curl! Get big, bold curl and volume with e.l.f. Cosmetics Incredi-Curl Mascara, a buildable volumizing and curling mascara that grips lashes for mega curl and long-lasting looks. The curved, dense bristle brush catches each lash to curl, volumize, lift and set for major drama and an eye-opening effect. The formula is smudge-, flake- and transfer-resistant for all-day wear. Why you’ll love it: • Buildable formula grips each lash for lasting curl & extreme volume • Curved, double-sided bristle brush volumizes, lifts & sets curls • Smudge-, flake- and transfer-resistant formula Claims: • 102% improvement in curl* • 88% saw bigger & bolder lashes** *in an instrumental test ** in a…

Bring the drama and the #BigMoodEnergy— with e.l.f. Cosmetics best-selling Big Mood Mega Volume & Lifting Mascara, now available in a waterproof formula! This volumizing and lifting mascara gives you that extra-bold and defined false lash effect. The hourglass brush head’s intertwined bristles separate and define lashes while loading on the waterproof pigment. The smudge and flake-resistant formula will give you a smooth, effortless application every time. Why you'll love it: • Waterproof mascara • Lengthens and lifts lashes • Effortless application • Hourglass-shaped brush head to separate and define lashes • Smudge and flake-resistant formula All e.l.f. products are free from phthalates, pa…

A clean formulated volumizing and lifting mascara with a uniquely hourglass shaped brush head to give you big, bold lashes that command attention. Take on the world with #BigMoodEnergy, dramatic lashes, and all the confidence in just one swipe. The e.l.f. Big Mood Mega Volume & Lifting Mascara gives you that false lash vibe without smudging or flaking. For a bold look with definition, the brush head features an hourglass shape with intertwined bristles to load up your look with pigment while separating each lash. The clean, creamy formula is infused with jojoba wax to hold your lashes’ curl and always give you a smooth, effortless application. Why e.l.f. loves: • Plumps and lifts your lashes all …

A clean formulated volumizing and lifting mascara with a uniquely hourglass shaped brush head to give you big, bold lashes that command attention. Take on the world with #BigMoodEnergy, dramatic lashes, and all the confidence in just one swipe. The e.l.f. Big Mood Mega Volume & Lifting Mascara gives you that false lash vibe without smudging or flaking. For a bold look with definition, the brush head features an hourglass shape with intertwined bristles to load up your look with pigment while separating each lash. The clean, creamy formula is infused with jojoba wax to hold your lashes’ curl and always give you a smooth, effortless application. Why e.l.f. loves: • Plumps and lifts your lashes all …