Foundations & Concealers

Ultra light primer waters that hydrate, smooth and brighten skin for a dewy, healthy look. It is an everyday essential to create a smooth, flawless canvas for application. It allows foundation to glid more→e on easily and stay looking fresh for hours. Compliments your final look with the classical scent of floral rose. wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while sett…

Master the color-correcting techniques you’ve seen all over your social feed and camouflage discoloration with e.l.f. Cosmetics Camo Color Corrector. Available in 5 shades, each complimentary color he more→lps to cover dullness, red tones, blemishes, dark spots, under eye circles, and other discoloration for a range of skin tones. The long-lasting, lightweight formula layers flawlessly under foundations and concealers without caking or creasing and has a full-coverage, satin finish. Why you’ll love it: • Hydrating and lightweight color correction makeup that layers well underneath foundations and concealers • Available in a wide range of shades for all color-correcting needs and skin tones • Long-l…

A lightweight, ultra-hydrating water-base serum that preps, primers and refines skin for longer-lasting makeup application. Formulated with skin-nourishing ingredients, including Rose Water, Camellia more→Lead Extract and Green Tea Extracts, that moisturize and smooth the skin. The silky, creamy texture creates the perfect canvas for a smooth, even complexion, so that foundation glides on effortlessly for a luminous, flawless finish. The perfect compliment to your everyday makeup routine and a long-lasting makeup application. Dispense 1-2 pumps to clean fingertips and gently smooth over face before applying makeup. Wait two minutes for serum to absorb before applying foundation. wet n wild starts …

Master the color-correcting techniques you’ve seen all over your social feed and camouflage discoloration with e.l.f. Cosmetics Camo Color Corrector. Available in 5 shades, each complimentary color he more→lps to cover dullness, red tones, blemishes, dark spots, under eye circles, and other discoloration for a range of skin tones. The long-lasting, lightweight formula layers flawlessly under foundations and concealers without caking or creasing and has a full-coverage, satin finish. Why you’ll love it: • Hydrating and lightweight color correction makeup that layers well underneath foundations and concealers • Available in a wide range of shades for all color-correcting needs and skin tones • Long-l…

Master the color-correcting techniques you’ve seen all over your social feed and camouflage discoloration with e.l.f. Cosmetics Camo Color Corrector. Available in 5 shades, each complimentary color he more→lps to cover dullness, red tones, blemishes, dark spots, under eye circles, and other discoloration for a range of skin tones. The long-lasting, lightweight formula layers flawlessly under foundations and concealers without caking or creasing and has a full-coverage, satin finish. Why you’ll love it: • Hydrating and lightweight color correction makeup that layers well underneath foundations and concealers • Available in a wide range of shades for all color-correcting needs and skin tones • Long-l…

Master the color-correcting techniques you’ve seen all over your social feed and camouflage discoloration with e.l.f. Cosmetics Camo Color Corrector. Available in 5 shades, each complimentary color he more→lps to cover dullness, red tones, blemishes, dark spots, under eye circles, and other discoloration for a range of skin tones. The long-lasting, lightweight formula layers flawlessly under foundations and concealers without caking or creasing and has a full-coverage, satin finish. Why you’ll love it: • Hydrating and lightweight color correction makeup that layers well underneath foundations and concealers • Available in a wide range of shades for all color-correcting needs and skin tones • Long-l…

Master the color-correcting techniques you’ve seen all over your social feed and camouflage discoloration with e.l.f. Cosmetics Camo Color Corrector. Available in 5 shades, each complimentary color he more→lps to cover dullness, red tones, blemishes, dark spots, under eye circles, and other discoloration for a range of skin tones. The long-lasting, lightweight formula layers flawlessly under foundations and concealers without caking or creasing and has a full-coverage, satin finish. Why you’ll love it: • Hydrating and lightweight color correction makeup that layers well underneath foundations and concealers • Available in a wide range of shades for all color-correcting needs and skin tones • Long-l…

Our new MegaLast Incognito Concealer delivers all-day wear and buildable, matte, medium-to-full coverage, so you can get sly on the fly without them ever knowing. This formula is your new undercover a more→gent, fully concealing imperfections without detection under sunlight or spotlight. Even better, Incognito Concealer brings skin crimes to justice with nourishing and hydrating ingredients like Shea Butter, Licorice Root Extract and Mango Seed Butter. Lightweight, ultra-long lasting and luxurious in application, our concealer has you completely covered whether you choose all work or all play. Seamlessly blendable, richly pigmented and also perfect for highlighting and contouring, they’ll simply ne…

MegaLast Incognito Concealer delivers all-day wear and buildable, matte, medium-to-full coverage, so you can get sly on the fly without them ever knowing. This formula is your new undercover agent, fu more→lly concealing imperfections without detection under sunlight or spotlight. Even better, Incognito Concealer brings skin crimes to justice with nourishing and hydrating ingredients like Shea Butter, Licorice Root Extract and Mango Seed Butter. Lightweight, ultra-long lasting and luxurious in application, our concealer has you completely covered whether you choose all work or all play. Seamlessly blendable, richly pigmented and also perfect for highlighting and contouring, they’ll simply never cr…

Our new MegaLast Incognito Concealer delivers all-day wear and buildable, matte, medium-to-full coverage, so you can get sly on the fly without them ever knowing. This formula is your new undercover a more→gent, fully concealing imperfections without detection under sunlight or spotlight. Even better, Incognito Concealer brings skin crimes to justice with nourishing and hydrating ingredients like Shea Butter, Licorice Root Extract and Mango Seed Butter. Lightweight, ultra-long lasting and luxurious in application, our concealer has you completely covered whether you choose all work or all play. Seamlessly blendable, richly pigmented and also perfect for highlighting and contouring, they’ll simply ne…

MegaLast Incognito Concealer delivers all-day wear and buildable, matte, medium-to-full coverage, so you can get sly on the fly without them ever knowing. This formula is your new undercover agent, fu more→lly concealing imperfections without detection under sunlight or spotlight. Even better, Incognito Concealer brings skin crimes to justice with nourishing and hydrating ingredients like Shea Butter, Licorice Root Extract and Mango Seed Butter. Lightweight, ultra-long lasting and luxurious in application, our concealer has you completely covered whether you choose all work or all play. Seamlessly blendable, richly pigmented and also perfect for highlighting and contouring, they’ll simply never cr…

Our new MegaLast Incognito Concealer delivers all-day wear and buildable, matte, medium-to-full coverage, so you can get sly on the fly without them ever knowing. This formula is your new undercover a more→gent, fully concealing imperfections without detection under sunlight or spotlight. Even better, Incognito Concealer brings skin crimes to justice with nourishing and hydrating ingredients like Shea Butter, Licorice Root Extract and Mango Seed Butter. Lightweight, ultra-long lasting and luxurious in application, our concealer has you completely covered whether you choose all work or all play. Seamlessly blendable, richly pigmented and also perfect for highlighting and contouring, they’ll simply ne…

MegaLast Incognito Concealer delivers all-day wear and buildable, matte, medium-to-full coverage, so you can get sly on the fly without them ever knowing. This formula is your new undercover agent, fu more→lly concealing imperfections without detection under sunlight or spotlight. Even better, Incognito Concealer brings skin crimes to justice with nourishing and hydrating ingredients like Shea Butter, Licorice Root Extract and Mango Seed Butter. Lightweight, ultra-long lasting and luxurious in application, our concealer has you completely covered whether you choose all work or all play. Seamlessly blendable, richly pigmented and also perfect for highlighting and contouring, they’ll simply never cr…

Our new MegaLast Incognito Concealer delivers all-day wear and buildable, matte, medium-to-full coverage, so you can get sly on the fly without them ever knowing. This formula is your new undercover a more→gent, fully concealing imperfections without detection under sunlight or spotlight. Even better, Incognito Concealer brings skin crimes to justice with nourishing and hydrating ingredients like Shea Butter, Licorice Root Extract and Mango Seed Butter. Lightweight, ultra-long lasting and luxurious in application, our concealer has you completely covered whether you choose all work or all play. Seamlessly blendable, richly pigmented and also perfect for highlighting and contouring, they’ll simply ne…

This primer is the perfect skin pick me up. A fast-absorbing, lightweight water-based primer that will inject your skin with Vitamin E and Hyaluronate Acid to instantly hydrate skin. The white liquid more→goes on clear, sinking into the skin resulting in a glowing complexion.Cruelty-Free.

Makeup Revolution’s Conceal & Define concealer in 50 shades - the product that broke the internet at launch in 2018 - continues to be the gold standard of concealers whatever your budget. Multiple awa more→rd-winner. Cruelty-free, vegan AND best-selling. One Conceal & Define concealer sells every 20 seconds in the UK. Why? This lightweight yet full coverage, matte finish concealer covers blemishes, evens skin tone and counteracts dark circles. Its crease-proof, long wearing, intense pigment last 16 hours and can be used to contour and add definition. The doe foot applicator allows for the smoothest application that won’t drag on delicate skin under your eyes. What’s more, it’s now non-comedogenic, which m…

Makeup Revolution’s Conceal & Define concealer in 50 shades - the product that broke the internet at launch in 2018 - continues to be the gold standard of concealers whatever your budget. Multiple awa more→rd-winner. Cruelty-free, vegan AND best-selling. One Conceal & Define concealer sells every 20 seconds in the UK. Why? This lightweight yet full coverage, matte finish concealer covers blemishes, evens skin tone and counteracts dark circles. Its crease-proof, long wearing, intense pigment last 16 hours and can be used to contour and add definition. The doe foot applicator allows for the smoothest application that won’t drag on delicate skin under your eyes. What’s more, it’s now non-comedogenic, which m…

Makeup Revolution’s Conceal & Define concealer in 50 shades - the product that broke the internet at launch in 2018 - continues to be the gold standard of concealers whatever your budget. Multiple awa more→rd-winner. Cruelty-free, vegan AND best-selling. One Conceal & Define concealer sells every 20 seconds in the UK. Why? This lightweight yet full coverage, matte finish concealer covers blemishes, evens skin tone and counteracts dark circles. Its crease-proof, long wearing, intense pigment last 16 hours and can be used to contour and add definition. The doe foot applicator allows for the smoothest application that won’t drag on delicate skin under your eyes. What’s more, it’s now non-comedogenic, which m…

Makeup Revolution’s Conceal & Define concealer in 50 shades - the product that broke the internet at launch in 2018 - continues to be the gold standard of concealers whatever your budget. Multiple awa more→rd-winner. Cruelty-free, vegan AND best-selling. One Conceal & Define concealer sells every 20 seconds in the UK. Why? This lightweight yet full coverage, matte finish concealer covers blemishes, evens skin tone and counteracts dark circles. Its crease-proof, long wearing, intense pigment last 16 hours and can be used to contour and add definition. The doe foot applicator allows for the smoothest application that won’t drag on delicate skin under your eyes. What’s more, it’s now non-comedogenic, which m…

Makeup Revolution’s Conceal & Define concealer in 50 shades - the product that broke the internet at launch in 2018 - continues to be the gold standard of concealers whatever your budget. Multiple awa more→rd-winner. Cruelty-free, vegan AND best-selling. One Conceal & Define concealer sells every 20 seconds in the UK. Why? This lightweight yet full coverage, matte finish concealer covers blemishes, evens skin tone and counteracts dark circles. Its crease-proof, long wearing, intense pigment last 16 hours and can be used to contour and add definition. The doe foot applicator allows for the smoothest application that won’t drag on delicate skin under your eyes. What’s more, it’s now non-comedogenic, which m…

Makeup Revolution’s Conceal & Define concealer in 50 shades - the product that broke the internet at launch in 2018 - continues to be the gold standard of concealers whatever your budget. Multiple awa more→rd-winner. Cruelty-free, vegan AND best-selling. One Conceal & Define concealer sells every 20 seconds in the UK. Why? This lightweight yet full coverage, matte finish concealer covers blemishes, evens skin tone and counteracts dark circles. Its crease-proof, long wearing, intense pigment last 16 hours and can be used to contour and add definition. The doe foot applicator allows for the smoothest application that won’t drag on delicate skin under your eyes. What’s more, it’s now non-comedogenic, which m…

Makeup Revolution’s Conceal & Define concealer in 50 shades - the product that broke the internet at launch in 2018 - continues to be the gold standard of concealers whatever your budget. Multiple awa more→rd-winner. Cruelty-free, vegan AND best-selling. One Conceal & Define concealer sells every 20 seconds in the UK. Why? This lightweight yet full coverage, matte finish concealer covers blemishes, evens skin tone and counteracts dark circles. Its crease-proof, long wearing, intense pigment last 16 hours and can be used to contour and add definition. The doe foot applicator allows for the smoothest application that won’t drag on delicate skin under your eyes. What’s more, it’s now non-comedogenic, which m…

Makeup Revolution’s Conceal & Define concealer in 50 shades - the product that broke the internet at launch in 2018 - continues to be the gold standard of concealers whatever your budget. Multiple awa more→rd-winner. Cruelty-free, vegan AND best-selling. One Conceal & Define concealer sells every 20 seconds in the UK. Why? This lightweight yet full coverage, matte finish concealer covers blemishes, evens skin tone and counteracts dark circles. Its crease-proof, long wearing, intense pigment last 16 hours and can be used to contour and add definition. The doe foot applicator allows for the smoothest application that won’t drag on delicate skin under your eyes. What’s more, it’s now non-comedogenic, which m…

Makeup Revolution’s Conceal & Define concealer in 50 shades - the product that broke the internet at launch in 2018 - continues to be the gold standard of concealers whatever your budget. Multiple awa more→rd-winner. Cruelty-free, vegan AND best-selling. One Conceal & Define concealer sells every 20 seconds in the UK. Why? This lightweight yet full coverage, matte finish concealer covers blemishes, evens skin tone and counteracts dark circles. Its crease-proof, long wearing, intense pigment last 16 hours and can be used to contour and add definition. The doe foot applicator allows for the smoothest application that won’t drag on delicate skin under your eyes. What’s more, it’s now non-comedogenic, which m…