Sony XR77A95L 77" BRAVIA XR 4K HDR QD-OLED with Google TV Black XR7 (2023)

Sony's best color ever. Definitive contrast. Sonys brightest and widest range of colors and hues, powered by the intelligent Cognitive Processor XR. With a QD-OLED screen enhanced by XR Triluminos Max technology, experience color performance with up to 200% as much color brightness of a conventional OLED TV. Individually lit pixels produce pure black so your favorite movies, shows, and games burst to life on screen with extraordinary detail and depth. Features Cognitive Processor XR Pure OLED black, and high brightness Google TV HDMI 2.1 with features like 4K/120, VRR, and ALLM Support for Dolby Vision, IMAX Enhanced, Netflix Adaptive Calibrated Mode, and more Acoustic Surface Audio+ and support for Dolby Atmos XR Clear Image and XR 4K Upscaling Bravia Cam included Intelligent and powerful TV processing See how real your entertainment can be, with immersive depth and lifelike picture quality, powered by Sonys intelligent Cognitive Processor XR. Hundreds of thousands of individual on-screen elements are processed and remastered in the blink of an eye, boosting color, contrast, and clarity, bringing astounding realism to your content. Sonys best color ever Experience Sonys widest palette of colors with breakthrough QD-OLED panel technology. Enhanced by XR Triluminos Max, millions of self-illuminating individual pixels deliver more saturation and brightness to every color, revealing all the exquisite detail and subtle hues of real life. Feel immersive realism with pure black and Sonys brightest colors Drastically transform the look and feel of your favorite content with enhanced QD-OLED contrast and color. By pairing Sonys QD-OLED panel and XR OLED Contrast Pro, see up to 200% color brightness compared to conventional OLED TVs, bringing scenes to life with pure black and Sonys brightest colors. The entertainment you love. With help from Google With 700, 000+ movies and TV episodes, live TV, and more available across 10, 000+ ap