V&Co. Beauty Wavy Hair + Peptide Shampoo 12oz

THE FORMULA: Our blend is custom-made for wavy hair. Infused with our Proprietary Peptide Technology and rice protein for luscious locks and dreamy waves. PROPRIETARY PEPTIDE TECHNOLOGY: Our Proprietary Peptide Technology is a rich combination of peptides, amino acids, proteins, and vitamins that support all hair types and textures. Our formula is the ultimate solution for your hair journey, offering boosted hydration, increased volume, intensified shine, and an extra layer of protection – all tailored just for you. WAVY HAIR BENEFITS: This formula is specifically made for naturally wavy hair. This helps reduce frizz, add hydration, and increases hair elasticity all while giving you bouncy voluminous waves. WHO WE ARE: We are a family-owned company on a mission to provide you with the highest-performing products in the industry. Each product is tailored to your hair type because your hair health is our priority. Your healthy hair journey starts here!