Shimano Joy 240M

The Rapala CrushCity Mayor 25 Gizzard Shad with Smart Injection Technology delivers versatile performance for year-round bass applications, ideal for anglers working swimbait jig heads, belly-weighted more→hooks, and trailer presentations across diverse water conditions. Designed as a dependable, adaptable swimbait lure, The Mayor combines subtle kicking action with multi-rigging capability, allowing technique-specific adjustments for varying structure and forage patterns. Smart Injection Technology integrates custom combinations of color, flake, salt and scent precisely where needed, creating optimized visual and chemical profiles that trigger strikes from pressured fish. Whether rigged on a jig …

The Berkley Gulp! Alive! Minnow in Black Shad delivers realistic presentation with fish-attracting scent and taste, designed for soft plastic applications where natural appearance and sustained effect more→iveness matter. By weight, this minnow absorbs up to 20% more fish attractant than standard formulations, creating scent diffusion that draws strikes from gamefish. The soft bait generates shuddering tail action during retrieves, replicating natural baitfish movement. Natural taste maintains fish interest once they commit to the presentation. Gulp! Alive! baits last longer than live bait, providing extended performance through multiple fishing sessions. The Black Shad profile offers a proven baitfish …

Carry around all of your important fishing gear in this Okeechobee Fats Small Soft-Sided Tackle Bag. It has a top-loading main compartment that holds up to four medium utility boxes and includes two m more→edium utility boxes. The lure boxes are great to keep your angling gear organized. The Okeechobee tackle bag is fitted with an adjustable shoulder strap for easy carrying and to quickly grab for the rush fishing trip. It has a side mesh, two exterior pockets and a front organizer pocket. The lifetime guarantee ensures you will be using this tackle bag for years to come!

The Sufix Strike Master 20 lb 330 yd Clear ProMix Line with low memory construction and balanced performance properties delivers reliable knot strength and smooth casting for technique-focused anglers more→working finesse rigs, moving baits, and bottom-contact presentations. Engineered with a perfect balance of performance characteristics, this line ensures easy handling and consistent performance across the spool. High tensile and knot strength provide secure connections under varying load conditions, while low stretch properties combined with high shock absorption deliver fast, positive hook-ups on aggressive strikes. Low memory construction improves casting distance and reduces line management …

The Sufix 832 Advanced Superline 10 lb Low Vis Green with R8 Precision Braiding and Fiber Technology delivers superior strength, roundness and line consistency for anglers demanding enhanced casting p more→erformance and reduced vibration across diverse fishing applications. Engineered with GORE performance fibers, this braided line provides improved abrasion resistance for working structure-heavy environments and technique-specific presentations. The advanced braiding process maintains optimal roundness and diameter consistency, ensuring predictable performance through rod guides and improved castability across varying conditions. Water-resistant protection enhances longevity and maintains structural …

The Sufix 832 Advanced Superline Braid 50 lb with exclusive Y6 Braiding technology delivers extended casting distance and quieter line performance for anglers working structure, cover and varied fishi more→ng applications requiring exceptional abrasion resistance and sensitivity. The Y6 Braiding process produces a rounder, smoother and thinner profile compared to conventional braids, resulting in improved casting range and reduced line noise during retrieves. This construction resists wind knots and tangles, providing superior line management throughout the fishing day. Ultra-abrasion resistant fibers maintain structural integrity when working through heavy cover, rock and structure, while enhanced …