Flagman Matrix 76L (FMTX76L)

The Rapala CrushCity Mayor 25 Char Pearl swimbait lure with Smart Injection Technology delivers dependable performance and versatile rigging options for anglers targeting bass across diverse water con more→ditions and seasonal patterns. Engineered as an all-season soft plastic platform, The Mayor combines subtle kicking action with strategic material placement for applications ranging from swimbait jig head presentations to belly-weighted hook configurations and trailer setups. Smart Injection Technology integrates custom combinations of color, flake, salt and scent precisely where needed, optimizing attraction and triggering strikes in varied fishing scenarios. Whether working shoreline structure,…

The Berkley PowerBait Pit Boss 4" in Skeet's Hot Craw with exclusive PowerBait formula delivers proven fish-holding performance that extends bite duration up to 18 times longer than standard soft plas more→tics, ideal for anglers working flip presentations, bottom-contact applications, and structure-oriented fishing scenarios. Built on the ever-popular Skeet Reese design evolution, this versatile lure combines crawfish and baitfish mimicry with a unique swimming action that triggers aggressive strikes across diverse conditions. The 25-year refined PowerBait scent and flavor formula increases confidence and hook-setting opportunities by prolonging fish contact time during the strike. Whether flipping …

Make the countdown to Christmas unforgettable with the Mystery Tackle Box 12 Days of Fishmas Advent Calendar—a festive, fishing lure-filled gift set packed with surprises for bass anglers of all level more→s. Behind each of the 12 doors, you’ll discover 10 premium fishing lures, including crankbaits, soft plastics, jigs, and more, all designed to help you catch more fish and explore new techniques. Also included is a limited edition holiday decal, perfect for decorating your tackle box or cooler, and a special surprise from MeatEater, a trusted brand in hunting and fishing. Whether you're gifting it to your favorite fisherman or treating yourself, this advent calendar makes each day leading up to C…

The Sufix Strike Master 12 lb 330 yd Clear ProMix Line with low memory construction and balanced performance properties delivers smooth, easy handling for precise presentations and extended casting di more→stance, ideal for anglers working diverse techniques across varied fishing conditions. Engineered with high tensile and knot strength, this line maintains structural integrity through aggressive hooksets and sustained pressure while providing the reliability required for targeting species in open water and around structure. Low stretch with high shock absorption ensures fast, sure hook-ups while minimizing line failure during critical moments. The clear construction offers reduced visibility for …

The Yo-Zuri SuperBraid 150yd 40lb Dark Green Fishing Line with 4-strand PE construction and Heat Integration Process delivers maximum abrasion resistance and extremely low stretch for anglers working more→heavy cover, structure fishing, and diverse freshwater applications. Made in Japan specifically for the US market using the finest raw materials, this high-quality PE braid features a proprietary Heat Integration Process that blends four individual strands for enhanced strength and durability. A light silicon coating provides exceptional smoothness and abrasion resistance while maintaining sensitivity for detecting subtle strikes. The dark green coloration blends effectively across varied water …

The Sufix Strike Master 20 lb 330 yd Clear ProMix Line with low memory construction and balanced performance properties delivers reliable knot strength and smooth casting for technique-focused anglers more→working finesse rigs, moving baits, and bottom-contact presentations. Engineered with a perfect balance of performance characteristics, this line ensures easy handling and consistent performance across the spool. High tensile and knot strength provide secure connections under varying load conditions, while low stretch properties combined with high shock absorption deliver fast, positive hook-ups on aggressive strikes. Low memory construction improves casting distance and reduces line management …