Favorite Balance New BLC-732L

Hot on the heels of one of the most popular baits of 2023 comes the all-new Yamatanuki 2.5" from Yamamoto Baits. Much like its 3.5" big brother, the 2.5" Yamatanuki is a power-finesse offering that fi more→sh can't resist. It weighs ¼ oz alone, is available in 8 colors, falls with the same tantalizing sway and shimmy, and allows for countless rigging opportunities to fit most any scenario. This new size of the Yamatanuki was repeatedly requested by our pros and consumers who wanted a smaller, more compact version of their new favorite soft plastic. The smaller size allows for greater application in clear water, smallmouth, spotted bass, and other finesse scenarios. The 2.5" perfectly fits the bill a…

The Berkley Flicker Shad will be your go-to fishing lure all season long. A collaboration between Berkley and fishing pros, the Berkley Flicker Shad precisely imitates a fleeing baitfish to attract ag more→gressive strikes from bass and other gamefish. With a unique weight transfer system, the Berkley Flicker Shad provides an increased casting distance while also helping to balance the lure on the retrieve. Each Flicker Shad is tested individually for performance straight from the packaging. Plus, the Flicker Shad features Fushion19 hooks that are both durable and reliable. For realistic movement, try the Berkley Flicker Shad.

This light-wire, extra-sharp, and black/nickel colored hook is not only strong enough to hold your crappie, but also light enough to free itself should you tangle it in structure. The Double Cross jig more→head's unique design holds any jig body longer without compromising the hook gap. Currently available in 1/16, 1/8 oz sizes in 4 fish catching colors: Nickel, White, Pink, and Chartreuse! While the original Crappie Magnet Heads work well, we now recommend the Double Cross jig heads with the Crappie Magnet bodies. Their extra-long and lead-shanked features help to create a perfect balance!

The Power Pro Braided Fishing Line is a must-have for all anglers. This line is designed to provide superior strength and durability, so you can make sure you never lose a fish. The Power Pro Braided more→Fishing Line is made from the highest quality materials and designed to last season after season. This line is easy to spool directly from the box with a cutter and arbor tape included. Compared to conventional line, braided line is stronger and runs smoother on your reel. Pros and weekend warriors alike love the Power Pro Braid Fishing Line.Features:

The Power Pro Braided Fishing Line is a must-have for all anglers. This line is designed to provide superior strength and durability, so you can make sure you never lose a fish. The Power Pro Braided more→Fishing Line is made from the highest quality materials and designed to last season after season. This line is easy to spool directly from the box with a cutter and arbor tape included. Compared to conventional line, braided line is stronger and runs smoother on your reel. Pros and weekend warriors alike love the Power Pro Braid Fishing Line.Features: