Brain Apex 360-70

The Yo-Zuri Hybrid 275-Yard 15lb Clear Fishing Line with molecularly bonded nylon and fluorocarbon delivers enhanced abrasion resistance and sensitivity while maintaining nylon's flexibility and stret more→ch, ideal for anglers working spinning and baitcasting applications across mainline and leader configurations. The proprietary extrusion process creates a true molecular blend rather than a simple coating, resulting in a 100% waterproof copolymer construction that combines fluorocarbon's durability and low visibility with monofilament's manageability and handling characteristics. This hybrid formulation provides superior abrasion resistant performance compared to standard monofilament while offering …

The Yo-Zuri SuperBraid 150yd 15lb Dark Green Fishing Line with Heat Integration Process and 4-strand PE construction delivers maximum abrasion resistance and exceptional durability for anglers targeti more→ng freshwater species across diverse water conditions. Manufactured in Japan from premium raw materials and designed specifically for the US market, this durable braided line uses a heat integration process to blend four individual PE strands, creating a tightly woven structure that maintains strength and extremely low stretch. A light silicon coating enhances smoothness and durability while providing abrasion resistance across varied fishing applications. The dark green colorway blends effectively …

The Sufix ProMix 17 lb 330 yd Clear Line with low memory construction and balanced performance properties delivers improved casting distance and reliable knot strength for anglers working finesse pres more→entations, moving baits, and varied fishing applications. Engineered to optimize tensile strength while maintaining low stretch characteristics, this line provides fast, sure hook-ups and high shock absorption during critical strike moments. The low memory formulation reduces coiling and improves casting accuracy, allowing anglers to achieve extended distances with both precision techniques and power applications. High knot strength ensures secure connections across varied terminal tackle configurations,…

With the body of the Bitsy Bug, this jig offers a heavier-duty hook along with a beefier weed guard to help you cut through weeds with snagging. The silicone skirt creates realistic motion in the wate more→r, while the inverted line tie is designed to keep your line protected from obstacles.

The VMC Hybrid Swimbait Jig head with hybrid wider gap and hybrid bend construction delivers maximized hook-setting efficiency and structural reinforcement for anglers targeting big bass with swimbait more→presentations through heavy cover. Engineered with 1X strong hi-carbon steel and a forged shank, this jig head provides the durability and penetration power required for confident hooksets and fish control in demanding conditions. The 60-degree jig eye optimizes pulling angle for superior hook-setting leverage and fish-pinning performance across varied retrieve speeds and angles. 3D holographic eyes add visual realism to trigger strikes from cautious predators, while the wide diameter spring keeper …

Introducing a soft glide bait, the Berkley Nessie will take an advanced tool / technique and open the door for entry level anglers. Simultaneously unlocking new uses for anglers experienced with glide more→bait style fishing. Skip it, slide it, and cast it without fear where traditional glide baits previously have not been able to reach. The Berkley Nessie was designed in collaboration with Bass Pro Angler Mike Iaconelli. It also features a patent pending hook retention clip keeps treble hook secured to body and ensures better hook up rates.