Foundations & Concealers

Apply and blend Camo Liquid Blush—and other cream and liquid blushes—like a pro. e.l.f. Cosmetics Liquid Blush Brush features an angled brush head to easily blend blush onto the high points of your fa more→ce for that perfect pop of color. The soft, dense, cruelty-free bristles allow you to effortlessly diffuse your favorite formulas for a gorgeous flush. Why you'll love it: • Angled blush brush designed for applying and blending colors to the contours of your cheeks • Soft, dense bristles create a diffused look • Ideal for use with liquid blush • Crafted with a Forest Stewardship Council ® (FSC®) Certified Wood Handle • 100% synthetic, vegan and cruelty-free bristles e.l.f. brushes are synthetic, 1…

Flawless Satin Foundation previously Flawless Finish Foundation (same great formula, new name) Meet your match with this skin-perfecting foundation, now available in 40 shades! e.l.f Cosmetics Flawles more→s Satin Foundation features a highly blendable formula that goes on smooth as silk, providing medium-to-full coverage and weightless all-day wear. Added perks: it’s supercharged with glycerin to hydrate and soften your skin. Why you’ll love it: • Buildable, blendable color that goes on smoothly • Semi-matte finish with medium-to-full coverage • Improves uneven skin tone and texture • Weightless wear that lasts all day • Enriched with glycerine to add moisture and soften skin • Available in 40 shades Key…

An optional pump for dispensing liquid foundations.What it does:
This pump is designed to distribute the ideal amount of liquid foundation, without the need to dip or pour.

Remember when you were a kid, watching fairy tales, wishing you had a magic potion to transform yourself instantly into a glamorous princess? Well, were here to make your dreams come true! This miracu more→lous primer can be used all over your face to minimize the appearance of pores, fill in fine lines and wrinkles, even out skin tone, prevent your foundation from caking, and brighten your complexion for ultra-vibrant color that lasts all day. Magic! How does it do this? Because we basically put diamonds in a bottle! No, really, we did. The key ingredient in this miracle primer is white sapphire, formulated into a smooth, silky cream that glides on effortlessly, leaving behind a crystal complexion.…

Ultra light primer waters that hydrate, smooth and brighten skin for a dewy, healthy look. It is an everyday essential to create a smooth, flawless canvas for application. It allows foundation to glid more→e on easily and stay looking fresh for hours. Compliments your final look with the classical scent of floral rose. wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while sett…

The newest innovation to the cult-favorite PhotoFocus franchise: Dewy Foundation. A weightless, super-nourishing foundation that delivers natural, all-day wear. Silky and creamy, coverage is easily bu more→ildable from medium to full, and it easily transitions from day to night wear. Ideal for normal to dry skin types, this moisturizing formula blends seamlessly, blurs imperfections and helps minimize the appearance of pores for a perfectly smooth, dewy finish. Available in 20 cruelty-free, gluten-free, talc-free, and vegan shades.Prep your complexion with Wet n Wild’s, Primer Serum (sold separately) for longer wearing makeup and a smoother canvas. Always shake before use to activate. For medium co…

If you’re oily, greasy, dry and drab all at the same time, congrats! You know the chaos that is combination skin. Cue St. Ives Apricot AHA Exfoliating Face Toner. This skin savior is packing all the s more→kin- buffing power of glycolic acid, a mighty alpha hydroxy acid known and whisk away dead skin cells, leaving you fresh-faced and ready for your close-up. And let's not forget the real star of the show, St. Ives signature apricot extract; this light, bright superstar is known to soothe, smooth and soften while releasing a lush fruity aroma. So, get ready to kick off your skincare glow-up and unveil that gorgeous complexion of yours. Did we mention it's super easy to use? Step 1: Start with a fr…

Why Impossible? This first-of-its-kind SILICONE-FREE primer turns imagination into innovation with breakthrough performance and benefits. Mattifying AND hydrating? Yes! And we’ll say it one more time more→for the people in the back! This breakthrough silicone-free formula features the silky, seamless application traditionally achieved with silicones, helps to simultaneously mattify and moisturize skin, and blurs the appearance of pores for a flawless soft-focus look. Featuring skin-loving ingredients like Gooseberry and Jeju Blossom Extract – a natural brightener –this impossibly, amazingly do-it-all primer delivers on all the benefits you never associated with better skin. From our laboratory master…

The COVERGIRL Clean Makeup Foundation is a breakthrough product that will give your skin the light, natural coverage it deserves. You'll get a radiant complexion to make you look and feel beautiful—pe more→rfect for every day of the week, even on humid days when it feels like your makeup melts off. Get a fresh, natural look with COVERGIRL Clean Makeup Foundation. This water-based lightweight foundation formula has been designed to allow your skin to breathe and keep you looking flawless all day.

*Please note, packaging may vary* Having a natural, beautiful look, even close up, means a lot to you. That's the look of COVERGIRL Clean Makeup. It's lightweight water-based formula with good-to-your more→-skin Noxzema ingredients lets your skin breathe and goes on easily and blends perfectly - so the world doesn't see makeup, just the look of great skin. COVERGIRL Clean Foundation provides sheer to medium coverage, is dermatologist tested, non-acnegenic, and won't clog pores. Also available in Oil Control formula.

The COVERGIRL Clean Makeup Foundation is a breakthrough product that will give your skin the light, natural coverage it deserves. You'll get a radiant complexion to make you look and feel beautiful—pe more→rfect for every day of the week, even on humid days when it feels like your makeup melts off. Get a fresh, natural look with COVERGIRL Clean Makeup Foundation. This water-based lightweight foundation formula has been designed to allow your skin to breathe and keep you looking flawless all day.

The COVERGIRL Clean Makeup Foundation is a breakthrough product that will give your skin the light, natural coverage it deserves. You'll get a radiant complexion to make you look and feel beautiful—pe more→rfect for every day of the week, even on humid days when it feels like your makeup melts off. Get a fresh, natural look with COVERGIRL Clean Makeup Foundation. This water-based lightweight foundation formula has been designed to allow your skin to breathe and keep you looking flawless all day.

Beta hydroxy acid is known to whisk away dead skin cells, leaving your skin looking more radiant than ever. Packed full of naturally derived ingredients for that oh-so-gorgeous glow, this revitalizing more→skin toner is your secret weapon to snapping stunning selfies for life. Did we mention it's super easy to use? Step 1: Start with a freshly cleansed face Step 2: Apply with a cotton pad and sweep across the face, no need to rinse off! Use up to once daily. Step 3: Finish with a moisturizer

Bye-bye pores! You are one second away from smooth, poreless skin. Give your face the perfect face makeup base with Maybelline New York’s iconic Baby Skin Face Primer. The instant skin smoother will e more→rase the look of pores in seconds leaving the skin with a soft matte finish. Our makeup artists conspired with our research labs to create a poreless primer with a lightweight and breathable formula that lets makeup glide on and blend beautifully for professional results. The Baby Skin blur cream can be worn alone or under a foundation for a mistake-proof pore less smooth skin.

Exfoliation for dry skin? Say whaaat? Class is in session, and it’s a party. Before you reach for your favorite moisturizer, those pores need prepping! If you wanna end your dry spell, those dead skin more→cells have gotta go before you can glow. Enter: St. Ives Rose AHA Exfoliating Face Toner. This dreamy little facial toner for dry skin is formulated with 5% lactic acid, an alpha hydroxy acid known to whisk away dead skin cells and boost your skin’s natural moisturizing mojo, like woah. And let's not forget the blushing rose aroma to sweeten your senses and transport you to a floral paradise. Soak up the scent and let this rose-kissed skin toner work its magic. Did we mention it's super easy to u…

A lightweight, ultra-hydrating water-base serum that preps, primers and refines skin for longer-lasting makeup application. Formulated with skin-nourishing ingredients, including Rose Water, Camellia more→Lead Extract and Green Tea Extracts, that moisturize and smooth the skin. The silky, creamy texture creates the perfect canvas for a smooth, even complexion, so that foundation glides on effortlessly for a luminous, flawless finish. The perfect compliment to your everyday makeup routine and a long-lasting makeup application. Dispense 1-2 pumps to clean fingertips and gently smooth over face before applying makeup. Wait two minutes for serum to absorb before applying foundation. wet n wild starts …

It’s prime-time for your skincare routine! This water-based primer serum boosts your skin’s radiance as it preps and primes it for makeup. Formulated with a luxurious blend of flower and fruit extract more→s that help to brighten, refine, and condition the skin, this face serum will leave you feeling positively radiant. wet n wild starts as everyone’s first and remains a lifelong destination for vibrant and accessible beauty. Delivering over 40 years of trend-forward and all-inclusive innovations, we are your trusted beauty expert that will keep you looking fabulous without ever betraying your budget. From the bold ‘n’ bright to the neutral ‘n’ nuanced, we set out to spoil you with options while setting …

2017 Influenster Reviewer's Choice Award Winner! Ideal for creating a smooth base for foundation, use the versatile e.l.f. Mineral Infused Face Primer before applying makeup. The weightless silky form more→ula is great for all skin types. This primer fills in fine lines and refines your complexion. Apply and let dry to enjoy makeup that blends smoothly and lasts all day! Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.

The Real Techniques Snatch + Sculpt Contour Makeup Brush features a dense, oval head that perfectly hugs the contours of the cheekbones for natural, lifted definition. The 261 makeup brush’s oval-shap more→ed head is curved to effortlessly define and lift facial contours. Our contouring brush works with all liquid, cream, and powder contours and bronzers. With maximum pickup, precision application, and targeted shapes – this triple threat design will level up your daily routine. This sculpting brush features a NEW custom-cut oval head shape and UltraPlush, high-quality, dense bristles for maximum pickup and laydown. To make your tools last longer, it is recommended to clean you brushes once a week…

We. Can't. Even. The NYX Professional Makeup Born to Glow Naturally Radiant Foundation is so glowrious. Available in an inclusive range of 45 truly flattering shades, our covetable formula delivers bu more→ildable medium coverage and a naturally radiant finish that lasts. This natural glow foundation tube is the key to creating a truly radiant look whether you are looking for foundation for dry skin or foundation for oily skin. This liquid foundation blends like a dream with buildable coverage and even works with your skin to help create a smooth, even-toned look. Featuring a vegan formula with no animal-derived ingredients or by-products. All NYX Professional Makeup products are proudly cruelty-free …

Voted best mass makeup primer by Infulenster! The e.l.f. Tone Adjusting Face Primer helps to minimize redness and correct blotchy skin. The skin-smoothing, silky formula is great for all skin types. E more→njoy an even skin tone and a smoother base with every application. Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.

The e.l.f. Hydrating Face Primer transforms your face into a flawless, smooth canvas ideal for long-lasting makeup application. The formula is infused with Grape, Vitamins A, C, & E to help boost comp more→lexion, and hydrate your skin. The creamy texture creates a natural matte finish. Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.

Looking for the perfect foundation fit? Maybelline New York’s Fit Me Matte + Poreless Liquid Foundation is all about fitting your skin tone and texture. Ideal for normal to oily skin types, the matte more→foundation’s ultra-lightweight formula features flexible micro-powders to control shine and blur pores throughout the day. With its medium coverage, the liquid foundation face makeup leaves a natural finish on the skin that is never flat or cakey. The oil-free mattifying foundation is available in 40 shades—our most diverse shade range ever! It is dermatologist & allergy tested. Simply apply foundation onto skin and blend with fingertips, foundation brush, or makeup sponge.

Looking for the perfect foundation fit? Maybelline New York’s Fit Me Matte + Poreless Liquid Foundation is all about fitting your skin tone and texture. Ideal for normal to oily skin types, the matte more→foundation’s ultra-lightweight formula features flexible micro-powders to control shine and blur pores throughout the day. With its medium coverage, the liquid foundation face makeup leaves a natural finish on the skin that is never flat or cakey. The oil-free mattifying foundation is available in 40 shades—our most diverse shade range ever! It is dermatologist & allergy tested. Simply apply foundation onto skin and blend with fingertips, foundation brush, or makeup sponge.